Channel Incentives

Channel Incentives

What is a Channel Incentive Program?

Channel incentives help create meaningful B2B partnerships based on channel loyalty and value. A variety of program formats help create powerful business-to-business relationships including: Dealer Sales Incentives, Channel Loyalty Programs, Partner Reward Programs and Affiliate Marketing Programs.

Program Features

Ranking Tables & Competitive Views

Ranking tables provide a competitive element for driving individual sales associate and dealership

Dealer / Channel Dashboards

Track goals and progress across a range of incentive Behaviour with Customised program dashboards.

Award Catalogues

Channel participants can select items from a Customised award Catalogue

How Does It Work?

How Does It Work?

Channel incentive programs are based on rewarding B2B relationships with incentives or rewards based on loyalty, value and / or spend. Whether your business needs a large-scale channel incentive program, or an add-on to an existing program, we can build a solution for you with any combination of features and functions, including: 

  • Partner Targets (units / Pounds and euros )
  • Sales Performance Dashboards
  • Customised Award Catalogues
  • Automated Notifications and Program Updates, 
  • Comprehensive Reporting Tools
  • Configurable Business Logic for complex incentive designs

What Is The Impact?

What Is The Impact?

An in-depth study by I-Myth, Inc. found that channel incentive programs contributed to an incremental revenue increase of 12% [1]. The same study found that SG&A expenses decreased by 5%. The ROI for custom channel incentive programs can be significant.

The ROI from custom channel incentive programs are a given. With the right partner, the returns from your next program can be significant.

Some of our clients

  • Masterbrand Cabinets

  • Lincoln Electric

  • Netspend


Please use the Contact Form to contact us with any non-support or non-program sales related issues. We typically try to respond by email first, then by phone.

UK/London Office

79A Elderfield Road
E5 0LE
United Kingdom
Tel. +44 (0)7968 028184

US/Dallas Office

100 North Central Expressway
Suite 1120
Richardson, TX 75080
ph (888) 826-0783

Take a Tour

Interested in seeing how Online Rewards has helped clients create award winning incentive and loyalty marketing programs?

Online Rewards screenshot
A brief tour with one of our Program Design Consultants will demonstrate how our unique approach helps clients achieve their incentive and loyalty marketing program goals.